Joan Romboli, owner of Landmark Family Health Care in New Hampshire, shares how virtual assistants (VAs) have transformed her practice. With the help of Cool Blue VA, Joan has seen:
Impressed by the quality of service, Joan has even referred other offices to Cool Blue VA! If you’re a healthcare professional looking to streamline operations and reduce burnout, virtual assistants could be the game-changer you need.
My name is Joan Romboli, and I am the owner and operator of Landmark Family Healthcare in Londonderry, New Hampshire. I currently have two virtual assistants from Cool Blue VA, and I am extremely satisfied.
The quality of their work is unmatched. I’ve been approached by other VA services that might be a little cheaper, trying to entice me, but I’ve remained with Cool Blue VA because I’ve been so impressed with the quality of my VAs.
Both of my VAs show up every day with professionalism and positivity. They’re attentive, always willing to follow guidelines, and open to discussions on how to make things easier and better. They work closely with my staff, and over time, my team has built a great rapport and strong relationships with them. On the rare occasions when I’ve needed to reach out to administration, communication has been smooth and any corrections were handled promptly.
Our practice has seven providers and has been in business for 24 years—we’ll be celebrating 25 years next year. As a family practice, we see patients from infants to the elderly.
I first considered hiring a VA because the administrative workload in family practice is overwhelming. We constantly receive overflow from specialists and other disciplines. Tasks like referrals, chart prep, and other behind-the-scenes duties were becoming unmanageable. My staff couldn’t get everything done during the day, and too often those tasks were pushed to the end of the day or left unfinished.
Previously, I tried hiring more staff, but the priority is always patient care. Administrative work was often delayed, and there were just too many interruptions. That’s why having dedicated VAs—working 40 hours a week without those distractions—has been so beneficial. Since bringing on Cool Blue VA, we’ve seen much more efficiency in areas like chart prep. In the past, those tasks were either left undone or fell on me to complete. Now they’re consistently handled.
The impact on our referral process has been dramatic. My office manager used to take her computer home at night, working long hours just to keep up. That was unfair and unsustainable. Now, with the help of our VAs, everyone in the office has a healthier work-life balance. My staff no longer feels overwhelmed or pressured all day. They come to work energized and responsible because they know I’ve invested in making their jobs more manageable.
The providers are happier too. With less administrative stress, they can see more patients each day. We’ve absolutely seen an increase in patient volume, and that’s thanks to Cool Blue VA.
As a business owner, I also appreciate the financial benefits. Without VAs, my staff would be logging significant overtime, which adds to costs. With Cool Blue VA, that stress and expense have been reduced.
Overall, the biggest improvements have been work-life balance, reduced stress, and improved efficiency—for my 17 employees and myself. I’ve even referred other practices to Cool Blue VA. One practice now has four VAs, and even my own dentist has hired one and is looking to add another. Everyone I’ve referred has been extremely satisfied.
I strongly encourage other practices that are struggling with staffing and administrative burdens to explore Cool Blue VA. It has transformed my practice for the better.
